Acquisitionverified

Wrench Group acquires Tampa's Easy A/C and rebrands it Easy CoolToday

What happened. Wrench Group, the Leonard Green-backed national home-services platform, acquired Easy A/C, a Tampa air conditioning, electrical and plumbing contractor founded in 2001 by Keith Westbrook and Dave Whittington serving Polk, Pinellas, Pasco, Manatee and Hillsborough counties. CEO Ken Haines said the deal 'further establishes Wrench Group in the Tampa and St. Petersburg markets.' The announcement stated Easy A/C would be merged with CoolToday, Wrench's Sarasota-founded brand acquired in April 2019, and rebranded 'Easy CoolToday.' Terms were not disclosed.

Parties

Company
Easy A/C · Tampa, Hillsborough County
Buyer
Wrench Group
Capital
Leonard Green & Partners
Price
Not disclosed
The name on the truckEasy A/C
Tampa, Hillsborough County
Operating ownerWrench Group
Sarasota, FL

Other Tampa Bay brands under Wrench Group: Red Cap Plumbing & Air, CoolToday (N&M Cooling and Heating, Inc.).

What this kind of deal tends to mean for customers and staff: pricing · sales pressure · technicians · the exit clock.

Sources Verified — primary document

  1. Business Wire (2020-07-06) — press release. Primary announcement
  2. ACHR News (2020-08-19) — trade press. Trade coverage
  3. Business Observer (2020-07-21) — news. Local business coverage

Researcher notes: One of the clearest documented brand eliminations in the Tampa Bay dataset.

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